Radio 104.9 The Wolf (WXCL)

WXCL (FM 104.9) is a country music radio station licensed to Pekin, Illinois and owned by JMP Media, a subsidiary of Triad Broadcasting.104.9 signed on the air in the early 70's as WZRO with an oldies format. This format was not successful and the station adopted an automated country music format ftom Drake-Chenault called Great American Country.During the summer of 1980 WZRO went off the air for several days. When it returned to the air it became known as WKQA with a format of top 40. At this time it was owned by a company called Manship Corp. out of Baton Rouge, Louisiana, co-owned with sister station WFMF. Then, during March 1982 it changed its moniker to Q-104 WKQA, and competed directly against AM station WIRL with an adult contemporary format. It used the monikers "Q-104" and WKQA interchangeably until early-1987. Then it became known as "Q-105" programming a hot adult contemporary format. At that time it had the morning show of "Bruce Jones and the Morning Zoo." Bruce Jones was supposedly from KHTR in St. Louis. Meanwhile, WXCL was formerly on AM 1350. In October of 1989 WKQA changed its format and this station on 104.9 FM became known as WXCL-FM. WXCL simulcast on AM and FM for several years in the 1990s as WXCL (AM) and WXCL-FM. WXCL was later replaced on AM by WOAM, leaving WXCL only on FM. WXCL was sold by Kelly Communications the AAA Entertainment in 2002, and sold again by AAA Entertainment to JMP Media in 2006. Since being bought by JMP Media, WXCL has used the on-air nickname 104.9 The Wolf.