Radio KSOF-FM (Soft Rock 98.9)
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]KSOF (98.9 FM "Soft Rock 98.9") is a radio station broadcasting a Soft AC format. Licensed to Dinuba, California, USA, the station serves the Fresno/Visalia/Tulare area. The station is currently owned by Clear Channel Communications.
The station went on the air in the 1970s as KLTA. On 1983-10-26 the station changed its call sign to KOJY. On 1990-02-12, the station changed its call sign to KJOI, on 1997-10-17 to the current KSOF.
In the 1970s through the early 1990s, the station had an easy listening format. In late 1990, the stat... See more
Dinuba FM|98.9
559-230-4300
[email protected]
A Clear Channel Station83 E. Shaw Ave, Suite 150Fresno, CA 93710
http://www.softrock989.com
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KSOF (98.9 FM "Soft Rock 98.9") is a radio station broadcasting a Soft AC format. Licensed to Dinuba, California, USA, the station serves the Fresno/Visalia/Tulare area. The station is currently owned by Clear Channel Communications.
The station went on the air in the 1970s as KLTA. On 1983-10-26 the station changed its call sign to KOJY. On 1990-02-12, the station changed its call sign to KJOI, on 1997-10-17 to the current KSOF.
In the 1970s through the early 1990s, the station had an easy listening format. In late 1990, the station switched to a soft adult contemporary format and used the "Lite" name. The station used the "Lite" name until October 1997, when it became "Soft Rock 98.9".
Recently, KSOF moved into a mainstream AC direction, dropping most pre-1970s songs, and playing some Hot AC content.
The station went on the air in the 1970s as KLTA. On 1983-10-26 the station changed its call sign to KOJY. On 1990-02-12, the station changed its call sign to KJOI, on 1997-10-17 to the current KSOF.
In the 1970s through the early 1990s, the station had an easy listening format. In late 1990, the station switched to a soft adult contemporary format and used the "Lite" name. The station used the "Lite" name until October 1997, when it became "Soft Rock 98.9".
Recently, KSOF moved into a mainstream AC direction, dropping most pre-1970s songs, and playing some Hot AC content.
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